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Courtney Dirks / Foter.com / CC BY-NC-SA As Christmas closes in on us, we can almost hear the bearded old man’s footsteps on our roof, with a bag of gifts over his shoulder. And being who he is, Santa has a special gift for each one of us, according to our needs and likes. But let’s imagine for … Continued
The ultimate purpose of Every Door Direct Mail or EDDM is to enable small businesses to send offline advertising materials, hence increasing public awareness and establishing a stronger local brand name. As opposed to other marketing strategies, where companies are often required to purchase expensive mailing lists, EDDM allows you to target audiences via postal … Continued
Let’s say you are a local or small business owner. You need to boost sales by spreading the word about your services to a targeted local community? You are wondering if Every Door Direct Mail (EDDM) is a suitable option? Your business or practice will gain a huge advantage if it falls into one or … Continued
You would be amazed how many people still haven’t planned their New Year’s Eve, although it’s already the middle of December. If you are a restaurant owner, the New Year celebration is a great opportunity to offer a last minute reservation option to your potential customers. Surely, the end of the year holidays are a … Continued
December is, of course, the month when the Christmas spirit is everywhere you look. However, getting wrapped up in a holiday mood and focusing only on the present could prevent your business from thriving in the New Year. Just as it did in 2013, Marketing will continue to play a vital role in achieving your … Continued