Variable Data Printing

Also known as One-to-One Marketing, (Digital) Print on Demand, and Personalized Printing. Variable data printing, or VDP is a type of printing in which documents are created from a combination of variable text & images that are taken from records in a database. For More information click here.

Examples of Variable Data Printing

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Why Variable Data Printing?

The look and content of your printed materials can be honed to communicate one-to-one with each intended recipient. Variable data printing is a great tool for conducting targeted marketing campaigns and tailoring your literature to appeal to individuals and small, well-focused niches.

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Features

Dramatically increasing your response rates
Boosting your ROI with more relevant DM
Tracking campaign results in real-time